Developing A Fundraising Donor Plan – In a Close Race or During Economic Hard Times, Every Donor Must be Cultivated

By Kathy Groob There are several well-tested theories and strategies for political campaign fundraising, and books and articles to guide the way.  But every successful campaign begins with a finance plan and that plan begins with donor targets.  An early candidate exercise is to indentify potential donor “circles” or target groups such as: ·      Friends…

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Fundraising Tips: First Fundraising Letter

      The First Fundraising Letter in a Campaign (Or how to start your campaign with a successful fundraising effort) By Steve Grubbs www.CapitolOnline.net Raising money for a campaign is not a guarantee of victory, but it can go a long way toward that end. Frequently local and legislative candidates assume that it is more difficult…

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